Bottled water is safe, purified, spring water, originating from the untouched areas of the highest mountains and so on and so on, or is it really? It wasn`t long ago before we replaced tap water with modern, super-safe bottled water.
This is maybe due to the fact that many people question the quality of their local tap water or maybe it`s just because the massive water producing industry had us believing that bottled water is simply better.
Pepsi comes clean about its Aquafina bottled water
If you have a bottle of Aquafina nearby, just look at its label: Pure water, perfect taste- purified drinking water. Now, Pepsi will have to change all of that and label it as tap water (filtered). Aquafina bottled water is actually one of the most popular brands on the markets nowadays and this revelation may come as a shocker.
Pepsi reveals the true story behind their well-appreciated bottled water and said that Aquafina is not spring, purified water, but it`s just tap water. Michelle Naughton, PepsiCo`s spokeswomen said: “If this helps clarify the fact that the water originates from public sources, then it’s a reasonable thing to do,”
Their sale dropped after this and a bigger question is raised here, are we as customers, protected from the greedy manufacturers?
There have been a group based in Boston, Corporate Accountability International, who have been dealing with this matter, in other words they have been checking the reliability of the bottle`s label.
People should definitely feel at ease when it comes to paying for quality and this group`s job is to prevent big corporations to stop misleading people into buying “spring” water when in fact the reality is different.“New labels will spell out “public water source,” acknowledging the bottled brand’s shared origin with tap water.
Aquafina is then purified through a seven-step process, stripping it of minerals and other contents commonly found in municipal water supply.” (source)
After this enormous scandal, Dasani (Coca Cola`s bottled water) and Pure Life (Nestlé’s bottled water) have been under watch as well. Activists are trying to push the big companies into revealing the truth about their products and stop promoting false products. Greenpeace and RT news joined in this “battle”, so should we. We should speak our minds and we shouldn`t let big corporations fool us about something that we spent a great amount of money.
More on bottled water:
– Economically speaking- there is no way you can compare the costs between buying bottled water every day/week and just using you regular tap water. The statistics show that Americans spent approximately $2.5 billion in a year or approximately $1.07 per gallon and let`s not even mention the ecological factor, or how plastic bottles affect our Planet.
– Eco-unfriendly – even though nowadays with recycling and every precaution, we “try” to preserve the Planet from pollution, there is still some waste that is left behind the recycling. The thought that plastic bottles may go through five continents after their consumption is a little bit terrifying, but we can`t definitely claim that plastic bottles are eco-friendly.
– Harmful properties- it actually takes a lot of oil to produce plastic bottles, it can be compared to fueling million cars for a year. In a recent study done by German researchers, it was found that popular bottled water brands are consisted of EDCs (endocrine disrupting chemicals) which may affect reproduction and development, in other words these chemicals cause birth defects, metabolic disorder, development and cardiovascular disorder, cancerous tumors and they can affect the hormone system.
– Better quality? – Well, when we have to discuss the quality of bottled water, we may as well mention the move that the city of Cleveland made and it was actually a real “eye-opener”.
They tested the bottled Fiji water and discovered that one glass of Fiji bottled water was with less quality than the city`s tap water, it tasted worse than tap water and not to mention the price that we pay for Fijibottled water.
How did all of this started?
How did we start to buy something when we actually have it at home? Well, the truth behind all of this is that manufacturers could not sell us soda for a long period just because it`s unhealthy and many people preferred water over soda.
This fact wasn`t satisfying at all, especially when the profits were dropping. The next step was to invent bottled water, but how can they sell it when it`s free? Simple, scare people that tap water is unhealthy, do a great marketing campaign about the marvelous mountain springs and make people believe that with recycling they contribute to saving the Planet.
Recycling is done in India, but not as we thought, recycle old bottles and get new ones, it is actually recycle old bottles into something else (less used) and the parts that cannot be recycled are simply thrown away into people`s yard.
So, we don`t save the Planet, we pollute the Planet. Why not invest the money we spent on bottled water into our future, for example in improving our water system. In this video below, Annie Leonard explains in further details about Cleveland`s move as well as her experience in India.
How can we prevent all of this manipulation?
Maybe we should return to our old habits, I`m sure that in some community tap water is contaminated and they cannot drink it, but in most of the cases tap water is drinkable!
So, now when you`ve read about the potential side effects from bottled water, it`s better for you to get yourself a porcelain bottle or thermos and throw away the plastic bottles.
It is about time to prevent this massive manipulation over people, save your wallet, save the Planet!