Now we all know the power of digital marketing. Businesses and influencers are taking advantage of this concept, and with good reason. The targeted audiences, or the ones that matter the most engage in e-commercial activities, so digital marketing is befitting in this instance. The liveliest platforms where influencers seem to have a hold over buyers with money are social media. It turns out Instagram is where the fun (and power) is! Instagram—the child between Twitter and Facebook has managed to strike a balance between the one-liners and pictures at Twitter as well as the long stories and pictures on Facebook.
Through the use of social media, it is possible to drive wards of traffic to a given website. Real influence on Instagram is held by health and fitness accounts. Since there are different angles to health, there isn’t a single selection factor which can be used to identify the top 5 Instagram influencers for health and fitness.
Here are some of the most influential accounts alongside what makes them highly influential.
HealthFood— This Instagram account has over 600 verified users. It is a certified health influencer. The page description is that it is your daily dose of healthy’. Such a description is befitting because the foods posted are super colorful and appetizing. On any given day, there is at least one new post. Run as a media/news company this page is highly influential because it is regarded as a credible source. To keep their followers engaged and active, HealthFood usually holds giveaways. The prize can be just about anything. Currently, the winners get Power Plates, and the giveaway is free for anyone to enter without making any purchases. Apparently, they follow some techniques as well to increase the followers. The Small Business Blog reviewed some bots and uncovered premium strategies regarding the facts.
AllRoadsLeadToHealthy— with over 100,000 followers, this account might seem like it doesn’t have many followers, but the interaction between Stacy and her followers adds the perfect touch. The most striking feature from this page is perhaps the #MeatlessMonday. Under this hashtag, Stacy posts pictures of healthy meals comprising of every nutrient but without meat. Since she is a certified holistic health coach, Stacy influences her followers to takeon the holistic way to health. There is a link in her bio which leads to all her recipes.
Wernou—also has over 100k followers. This account is operated by a healthy living and loving fanatic by the name of Werner. Werner who is a digital marketing manager based in Paris posts images of real food and gives his follows breakfast ideas. Basically, this is a health blog for those who love fresh hot and nutritious meals but seem to easily run out of new dishes. The signature looks and feels about all of Wener’s 900+ posts is that each meal must feature something green.
AfroGirlFitness— the faces behind this account are sisters of color hailing from West Africa but based in the US. With over a million followers, Afrogirlfitness has a unique outlook and strategy. This Instagram account has a diverse style and promotes health by leaning on the fitness side. On a regular basis, the administrator asks the followers what they would like to see getting posted on the page. The page usually posts images from inspirational bodybuilders such as 81-year-old Ernestine Shepherd who is in amazing shape after decidingto start exercising at age 56. At times, this page posts adverts that they havespace to act as influencers.
DetoxPage—with over 3Million users this page is one of the most famous and undeniably influential on Instagram. To get their followers to interact with them, the administrators encourage followers to tag them for a chance to be featured on the page. The administrators try to leave a mystery behind their identity, but they are obviously Hispanic because most of the food and pictures posted on their pages suggests this background. DetoxPage also posts pretty colorful snacks, and the caption prompts followers to select one or the other in thecomments section. That way, the page is kept active. Unlike the other pages on this list, DetoxPage follows no one!
Instagram has become a pretty famous platform. With the introduction of anchoring a story to keep it on the page for longer and the Live’ feature, it is now super easy to take one’s Instagram followers wherever the administrator is in real time. By following any of these top 5 Instagram influencers for health and fitness on Instagram, one will never run out of meal and snacks ideas, talk less of not having the zeal and motivation to put in at least a quick workout session for the day.